Darren Boyd-Annells – ADHD Success

ADHD Success is an ADHD coaching company founded by Dr Darren Boyd-Annells and based in Brighton and Hove, working with adults with ADHD who run businesses or hold demanding jobs — entrepreneurs, senior executives, managers and professionals. Its focus is practical: helping people whose working lives are built around deadlines, meetings and self-direction find ways of organising work and energy that fit how their attention works, rather than trying to force themselves into systems designed for someone else.

Darren came to coaching from a career in sales, marketing and corporate transformation and several businesses of his own. He holds a business doctorate researching entrepreneurial growth, has lectured in marketing at MBA level, trained as an ADHD coach with ADDCA and is ICF certified, with further training in NLP, positive psychology and solutions-focused coaching. The flagship FocusFlow programme reflects that business background: it opens with six sessions that identify the patterns most disrupting productivity and wellbeing, then continues with twice-monthly executive function training, productivity and interpersonal coaching, worksheets, an online journal and planner, and email access to a coach between sessions. Coaching is delivered by video call.

Alongside FocusFlow, ADHD Success offers one-to-one and group coaching, a six-week mental resilience course, ADHD therapy and an ADHD virtual assistant service. On funding, the company runs a paid Access to Work application service that writes the case for a grant covering coaching, virtual assistant support or equipment; coaching can also be paid directly, in instalments or by an employer. A free 45-minute coaching taster is available.